Board Member – Marketing/Events
| Our board | Project Yoga is a working board. Members' time, talents, and leadership skills are utilized to execute the strategic vision and plan for the organization. This is not a tuxedo board. |
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| Position | Support overall comprehensive marketing and communications strategy. Partner with Executive Director to oversee a consistent and active communication strategy to all stakeholders for the purposes of program messaging, fundraising, and brand awareness. Contribute expertise to assist Project Yoga in establishing organizational marketing, communication plans, and public relations initiatives. Build on current brand and develop creative market outreach programs that will drive new partners and friends. Advise staff on strategies and development for various marketing communications channels and web presences including, electronic/social media, newsletter, public relations, website, and printed collateral. |
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| Desired skills *required | Branding, Communications, Event Management, Marketing, Public Relations |
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| When | Full board meetings, bi monthly. Schedule shared upon request. |
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| Where | Virtually |
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| Commitment | 3 to 5 hours/month |
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| Donation | We strive for 100% board giving, but have no strict guidelines around financial contributions. |
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| Requirements | 1. Support/define the mission, goals, policies, and programs of Project Yoga. 2. Serve actively on one or more current and/or future standing committees (governance, finance, development, curriculum) and regularly attend board meetings. 3. Serve as a “champion” of Project Yoga and connect people with charitable resources to the executive director and the finance committee. 4. Approve Project Yoga’s annual operating budget, audit reports, board-enacted policies, and material business decisions; being informed of, and meeting all, legal, ethical, and fiduciary responsibilities. 5. Ensure the financial sustainability of Project Yoga; understand the role in fiduciary matters. 6. Review outcomes and metrics created in any active strategic plan to evaluate its impact, and regularly measure performance and effectiveness using those metrics. 7. Understand that Project Yoga is a “hybrid” nonprofit organization; board member’s role is governance and implementation of part of the existing strategic plan in collaboration with executive director. 8. Actively participate in the board’s evaluation and strategic planning efforts. 9. Hire, establish compensation, evaluate, and terminate executive director. 10. Respect the board’s governance role and maintain confidentiality of the board’s proprietary information and executive sessions; honor potential conflict of interest scenarios by refraining from discussion. 11. Advance Project Yoga’s profile in the community through mutually beneficial collaborations and partnerships. 12. Advance the mission of Project Yoga through gifts of time, talent, and an annual financial contribution; access your sphere of influence on behalf of the people served/the mission. |
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| Additional Info | The ideal candidate will have the following professional experience:
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| Our mission | We transform and inspire our community, one breath at a time. We are dedicated to bringing the health and wellness benefits of yoga to underserved and at-risk populations. |
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| Causes | Children, Health, Life Skills, Senior Services |
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